What is closing a sales call?
When a business lead has shown their clear intent that they are interested in your product or service, the closing sales call is the last opportunity to outline the value of your product or service.
In lead generation, closing the sales call is one of the most primary objectives. Your power and strategy in connecting customers to the products and solutions that you have to offer are what make closing a sales call successful. But why is this skill so important in sales?
How to prepare to close a sales call
Be prepared
Preparing for a closing sales call is what triggers your client or customer to make the final purchasing decision. We all know that preparation results in confidence, and confidence is an essential key to success. When you make a call while being ready to answer all the possible questions in the most elegant what, then your success is guaranteed. In any kind of business, especially B2B, relationships are shaped by the trust and respect that people built for each other. Therefore, closing a sales call is essential because it will lead to creating an unbreakable relationship or connection between you and your clients.
6 Best Practices for Closing a Sales Call
Ice breakers
You can begin your conversation with a simple question of who is speaking. Instead of hitting the individual with a sales pitch right away, focus on building a relationship. Be mindful of the person’s mood and timetable. Always be professional, courteous, and genuine. Use an ice-breaker that the person can relate to such as a current event like an upcoming seasonal holiday but be mindful of religious affiliations and politics.
Set the tone-manage expectations
When a phone call is received people are likely to know what is the purpose of the call and what should they be engaged with it. Thus, setting the agenda and explaining what you are looking for can help you to keep the conversation going.
Ask targeted questions
Target questions are a type of questions that are centered around the person being asked and it is mostly aimed to gain more information about a specific person. You can keep the clients engaged by asking various questions, such as what they need and what changes they are looking for to have a vision of the target audience. Asking questions can help you understand the key points that people need more effectively.
Present a customized solution
To attract anyone to any type of solution, you need to bring them some examples or evidence that it has worked before. All you need to do is to know the need of the prospect and present a solution that is meant to satisfy her/his needs.
Address objections
During a sales call the prospect might ask some questions to challenge you, but you are already prepared to answer the questions most professionally. All you need to do is to stay cool and act in a way that you care about their concerns and you have tailored solutions for them.
Create a sense of urgency
Urgency is what drags people into buying sales, you need to be prepared to create a sense of urgency and convince the prospect that he needs it and it is essential. If by any means they think the call is meaningless, they would just hang up and leave.
Conclusion
following all the above can be overwhelming, but One Source Direct is ready to help you gain the ultimate benefit from a closing sales call. One Source Direct is a key indicator to networking and building and nurturing lead/ prospect relationships- which can contribute to having successful sales.
